Preferred Hotels Black Friday: Earn 35,000 Bonus Points

Preferred Hotels has unveiled its Black Friday offer, considered the strongest promotion of the year, providing significant value for luxury hotel stays. The deal includes 35,000 bonus I Prefer points and discounts of up to 35% on bookings. A notable enhancement this year is the reduced minimum stay requirement, now only two nights, making the offer more accessible than previous years' three-night minimum.

To benefit, members must first register for the offer, a new mandatory step. Bookings must be completed by December 1st, 2025, for stays through June 30th, 2026, utilizing the specific rate code MKTCYB25. The 35,000 bonus I Prefer points are awarded once per member, irrespective of multiple bookings, and do not count towards loyalty tier advancement. A minor drawback is the exclusion of Virgin Hotels' two UK properties from this particular promotion.

These 35,000 bonus points can translate into a free night at many properties. For instance, 40 hotels are redeemable for 30,000 points, including European destinations like Mystery Hotel Budapest and Sly Berlin. Points also offer flexibility through ‘Key Access,' allowing heavily discounted rates for 500 points per night, or conversion into gift certificates; 15,877 points yield a £25 voucher. While gift vouchers are an option, redeeming points for a free night typically offers superior value.

Over 240 hotels globally are participating. UK examples include London's The Beaumont, The Londoner, The Grand in York, and Old Course Hotel in St Andrews. Although base points are earned at 10 points per US$1, they are usually only awarded on the room rate, with other expenditures at the hotel's discretion. The ideal strategy involves a two-night stay at a lower-cost property, potentially in Asia, to maximize the 35% discount and secure the 35,000 points for a future free night at a more expensive location, treating the points as an excellent extra on top of substantial savings.

(Source: https://www.headforpoints.com/2025/11/26/35000-bonus-iprefer-points-preferred-hotels/)