Rove Miles: New Universal Airline Miles Loyalty Program

Rove Miles is a novel loyalty program that distinguishes itself as the first universal airline mile platform. Unlike traditional programs tied to specific airlines or credit card issuers, Rove Miles partners with 12 major international airlines, spanning all three major airline alliances (including Air France-KLM Flying Blue, Air India Maharaja Club, and more), offering a unified rewards currency. The program allows users to earn miles through various avenues such as hotel bookings (up to 34x miles with potential price matching to Expedia or the hotel's direct rate), flight bookings (3x bonus miles in addition to airline miles), and the Rove Shopping portal (3.2x miles for virtual gift cards). A signup bonus of 500 miles is currently offered, along with a limited-time promotional offer providing 10,000 or 20,000 bonus miles on first hotel bookings of $500 or $1,500 respectively (using code DDG). Referral bonuses also exist, awarding 500 miles per referral plus 10% of the referred user's earned miles for six months, up to 50,000 miles per referral. Redeeming points offers a value of up to 2.34 cents per point, potentially exceeding traditional credit card redemption values. Future earning opportunities include dining, in-store purchases, and point transfers from partner programs. While the program appears promising, its long-term viability and the accuracy of its claimed value propositions remain to be seen. The program's terms and conditions, including the limited-time promotional offers, should be carefully reviewed before participation.

(Source: https://dannydealguru.com/rove-miles-loyalty-program/)